About us
We read the label so you don't have to
In Europe, Vilgain makes a full range of products to one standard: nothing on the label you don't understand. We're bringing that standard to the US, starting with our protein bars.
Our Mission
To make better food the easy choice
That means products made with purpose, ingredients we can explain, and quality standards we actually stand behind.
Why we started
We built Vilgain after realizing too many products on the market failed the most basic test: they looked good on the front of the packaging, but not on the ingredient list. So instead of putting our name on something we didn't believe in, we decided to make our own.
Ingredient comparison
- 7 ingredients
- 4 of them ultra-processed
- 13 % hazelnuts
- 55 % refined sugar
- 4 ingredients
- 0 of them ultra-processed
- 76 % hazelnuts
- 15 % organic unrefined sugar
How we work
We make what we sell
We control product development, formulation, and ingredient standards in-house. That means every recipe, every ingredient choice, and every quality benchmark is a Vilgain decision - not outsourced to a supplier or co-packer.
Product development
Our R&D team creates every formula
Production
We source the best ingredients, produce and package our products
Online sales
You get directly from us the freshest products
Fulfillment
Fast, reliable delivery through our trusted partners
Our model
We invest in ingredients, not markups
Because we control everything from recipe to production, we don't cut corners to make a profit. We eliminate unnecessary manufacturing steps and bloated marketing spend to focus on what actually matters: premium ingredients and superior nutrition at a fair price.
Relative spending on a scale of 1 to 5, Vilgain compared with a conventional manufacturer:
- Ingredients: Vilgain 5 of 5, conventional manufacturer 1 of 5.
- Marketing: Vilgain 2 of 5, conventional manufacturer 5 of 5.
- Agents: Vilgain 2 of 5, conventional manufacturer 4 of 5.
Looking ahead
What’s next
Protein bars are our first step, not the full story. Across Europe, Vilgain has expanded into protein, functional foods, snacks, supplements, and everyday essentials - and we’re building toward that same future in the US.
